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Mobinfo Motivated Muti mobile info processor Rawflow gets VC funding P2PFunding P2PVC -[ funding P2PFunding P2PVC ] Rawflow gets VC funding 05 September 2005 Rawflow receives funding for Peer-2-Peer streaming Investors now realise expectations for fast growing streaming market London based Rawflow Ltd, an acknowledged leader in P2P streaming software today announced that it had raised US$4 Million in funding from Benchmark Capital, the leading international venture capital firm. Advised by FirstCapital, the funding will be used by Rawflow to drive sales of its industry leading ICD technology. Rawflow?s software enables broadcasters to launch new media channels and cut the cost of streaming over the internet by up to 70%, finally making internet broadcasting financially viable . The Yankee group estimates the streaming market to be a $15 Billion market by 2008. "We are building Rawflow to become the worldwide de-facto network for internet broadcasting .? explained Mikkel Dissing, CEO and founder, Rawflow Ltd. ?We are excited about taking Rawflow to the next level with a world class investor. Our next step is to build upon our current success and strengthen our position within the fast-growing streaming market . We offer broadcasters a solution where until now, none has existed?. "Benchmark is excited to invest in Rawflow at such a important phase in the development of internet broadcasting . We have been very impressed by the achievements of the team to date, and believe Benchmark can help further this success, through its global network and company building experience ," said Johan Brenner, General Partner of Benchmark Europe. "We believe internet streaming is a strategic imperative for broadcasters to open new markets and new revenues by offering more specialized channels . Rawflow is very well positioned to be one of the leaders in this rapidly growing industry." Currently streaming becomes more expensive for broadcasters as more people tune in. Rawflow?s ICD introduces a completely new methodology where the broadcast stream is intelligently re-distributed on a peer to peer basis . This means rather than have one big ?base station? connecting to every listener, listeners are also broadcasting the stream onwards . Rawflow?s technology is employed by large broadcasters and radio stations worldwide. Among those, the largest Scandinavian broadcaster Denmark Broadcasting Corporation. About Rawflow Ltd. Formed in April 2000, Rawflow Ltd. has broken new ground in the infrastructural software used to broadcast live content over the Internet. Rawflow?s technology enables broadcaster s to launch new media channels and cut the cost of streaming over the internet. Rawflow has developed a peer to peer technology which solves the problems of broadcasting over the internet; guaranteeing Quality of Service (QoS) and streaming continuity whilst drastically reducing the number of internet streaming connections required for a broadcast. Rawflow enables broadcasters to open new markets by offering high quality cost effective streaming over the internet. Rawflow?s ICD product uses intelligent application-level routing to deliver a live broadcast to a mass audience without imposing costly bandwidth requirements or high server loads on the broadcaster. The worldwide streaming market addressable by networking technology is estimated to grow at a CAGR of 105% to reach $3.8bn by 2008. Streaming media is increasing rapidly in both usage and quality , and as a consequence Internet broadcasters are facing ever-increasing bandwidth and server costs to meet these demands. The way streaming is currently done, each listener/viewer inflicts a direct cost for the broadcaster, and as a result the Internet is not a financially viable mass medium in comparison to terrestrial TV or radio. Rawflow?s technology is based on a ?peer to peer? approach to web casting, which lets broadcasters utilise the available bandwidth of its listeners. As each participant in the broadcast relays the stream to other listeners, the available bandwidth scales with the popularity of the web cast. This means that with ICD it is possible to reach infinite audiences with no associated extra cost per listener/viewer, at the same time eliminating the need to purchase extra media server licenses and hardware to deal with peak bandwidth demands. For more information please browse this website. About FirstCapital FirstCapital is a technology corporate finance advisory firm based in London, specializing in venture capital fund raising and mergers and acquisitions advice to high growth technology companies. Our team is experienced in executing a wide variety of deals from start-ups to multinationals and in both UK and international cross border transactions. We provide pro-active, informed, full service deal management, including assistance with strategy and planning, finding and approaching investors or M&A targets, valuations and hands-on transaction execution. We work in partnership with our clients to achieve their goals, offering impartial advice and support based on our knowledge of the market and of each client's individual requirements, and sharing alongside them in the risks and the rewards of success. For more information please contact Paul Fisher at First Capital www.firstcapital.co.uk About Benchmark capital Founded in 1995, Benchmark Capital that is based on the principles of teamwork and an intense dedication to building technology companies of lasting value. The company?s strategy is to be the first investor in technology-driven companies that seek to create new markets with significant growth potential. They focus on early-stage investing and take a labor-intensive, service-oriented approach in markets where they have direct experience. Benchmark Capital manages more than $3 billion in committed venture capital. The bulk of the capital comes from university endowments, charitable foundations and entrepreneurs. Typically they invest $3 to $5 million initially and expect to invest $5 to $15 million over the life of a company. Benchmark invests in technology-driven companies in the areas of enterprise software and services, communication and security, semiconductors, mobile computing, consumer services and financial services. The firm?s portfolio includes such franchise companies as eBay, Handspring, Juniper Networks and Red Hat Software. For more information please visit www.benchmark.com Posted by Mobinfo at 2005-12-21 23:54:16 | Read More | Edit | Comments(0) | Trackback(0) Page: Tags Updated Comments Archives Links