关于用户真正的需求

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关于用户真正的需求 关于了解用户对电信产品真正需求的办法只有一个：就是统计过去、现在他们消费行为，并预测将来哪怕是明天的行为。统计-〉量化-〉分析。 就好像明天我会用手机来记录个人想法，然后发布到这个blog上一样。 以下是对企业员工的需求分析的量化。（有对过去的总结，也有对将来的想法） 关于3G，大家也可以考虑考虑 Enterprise Employees are no longer desk bound 48% Out of the office at least one day per week 27% Spend at least a quarter of their time in meetings 72% Need to reach someone urgently do not have contact info (once a week) 64% Want to have a single place to check all messages 56% Would like a single phone number 48% Would like to be notified of important messages on their mobile 60% Interested in seamless address book 58% Interested in group diary management 53% Interested in office application extension US Young Tech-Elite Consumers 80% have a cell phone 26% have a PDA They all have a PC & Internet access 82% have streamed audio/video 69% downloaded music 44% created content 17% used wireless Internet 16% called online. Av $161 per month on communications Source: Pew Internet and American Life, Consumption of Information, Goods and Services in the US. November 2003 dlson 发表于 2004-05-20 | 引用Trackback(0) | 编辑